A storyboard, not a form

Each screen in the flow is a tile, rendered from the production component and shown in the order a customer meets it. Select a tile to edit it. Changes appear in the tile and in the preview immediately, so the strip is always an accurate picture of the funnel.

Four screen types

• Question. One prompt, up to eight answers. The selected answer is attached to the Stripe customer as metadata.
• Value proposition. A headline, a paragraph, an image, one button.
• Testimonial. A quote, the name, the context.
• Paywall. Plans from your Stripe account, a recommended option, the benefits, the terms in plain language, and the purchase button.

The preview is the production component

The phone beside the editor renders FunnelRunner, the same module that serves the public funnel, from the same data. It cannot fall out of sync with what customers see. Switch it between an iPhone, a small phone, an Android size and a desktop browser; each is a real viewport, so a headline that wraps to three lines at 375 pixels wraps here first.

Your customer's brand

Set an accent colour, a light or dark background, and a logo. Button text switches between black and white using the same contrast rule the public page applies, so what you see in the editor is what ships.

Templates

Three starting points: a single paywall, a four-screen trial-ended flow, and a two-screen offer. Each comes with copy in place, and every word is editable.

Five languages, any Stripe currency

Interface text — the Continue button, the price line, the confirmation — follows the funnel's language: English, Spanish, German, French or Portuguese. Your own copy is left as written. Prices are created on your Stripe account and display in the currency each plan charges in.

Pricing