Five funnels to start from.
Each one runs here as the real thing. Tap through it, then start from it in your dashboard and change the words.
8 screens · for habit and fitness apps
Habit and fitness
Three questions, a plan built from the answers, and a trial. The shape most fitness apps run ads to.
- 1QuestionWhat do you want to change first?
- 2QuestionHow many times have you started before?
- 3QuestionHow much time do you have on a normal day?
- 4Value propMost plans fail on day nine
- 5TestimonialI had tried four apps. This is the one where I am still here in month five.
- 6EmailWhere should we send your plan?
- 7ResultYour first two weeks
- 8PaywallStart with a week free
Suggested plans: Monthly $12.99 / month · Yearly $59.99 / year, 7-day trial. Created on your own Stripe account.
What do you want to change first?
Pick the one that matters most right now.
Streak — tap through it
8 screens · for sleep and meditation apps
Sleep and meditation
Quieter copy, the same shape: what keeps you up, what you have tried, then a plan and a trial.
- 1QuestionWhat does a bad night look like for you?
- 2QuestionWhat have you already tried?
- 3QuestionWhen do you usually go to bed?
- 4Value propSleep is a habit, not an event
- 5TestimonialI stopped checking the clock at three. That alone was worth it.
- 6EmailWhere should your routine go?
- 7ResultTonight's routine
- 8PaywallSeven nights free
Suggested plans: Monthly $9.99 / month · Yearly $49.99 / year, 7-day trial. Created on your own Stripe account.
What does a bad night look like for you?
Still — tap through it
8 screens · for language learning apps
Language learning
Which language, why, and how much time. The result screen turns that into a first month.
- 1QuestionWhich language?
- 2QuestionWhy this one, and why now?
- 3QuestionHow much time, honestly?
- 4Value propYou do not need a thousand words
- 5TestimonialOrdered dinner in Lisbon after three weeks. The waiter understood me. I nearly cried.
- 6EmailWhere should we send your first lesson?
- 7ResultYour first month
- 8PaywallTry it free for a week
Suggested plans: Monthly $14.99 / month · Yearly $79.99 / year, 7-day trial. Created on your own Stripe account.
Which language?
Parla — tap through it
7 screens · for personal finance apps
Personal finance
Two questions, a short sales page, the email, a plan and a trial. Money is sold with an argument.
- 1QuestionWhat does money feel like right now?
- 2QuestionWhat would change things most?
- 3Sales pageBudgets fail because they are built for a month you will never have
- 4TestimonialI stopped opening my banking app with one eye closed.
- 5EmailWhere should your first week's number go?
- 6ResultYour first week
- 7PaywallTwo weeks free
Suggested plans: Monthly $8.99 / month · Yearly $59.99 / year, 7-day trial. Created on your own Stripe account.
What does money feel like right now?
Ledger — tap through it
8 screens · for all other apps
Quiz to plan
The shape without the subject: three questions, the reason, one voice, the email, a plan, the price. Change the words.
- 1QuestionWhat are you here to do?
- 2QuestionWhat has got in the way before?
- 3QuestionHow often can you show up?
- 4Value propOne thing at a time, in the right order
- 5TestimonialIt is the first thing like this I have kept up for more than a month.
- 6EmailWhere should we send your plan?
- 7ResultYour plan
- 8PaywallStart with a free week
Suggested plans: Monthly $9.99 / month · Yearly $59.99 / year, 7-day trial. Created on your own Stripe account.
What are you here to do?
Pick the closest. You can change it later.
Your app — tap through it